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How to Select the Best SEO Keywords for Photographers

Published on March 05, 2024by Botster

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Have you ever spent hours meticulously curating a stunning portfolio of your photography work, only to find out that you have no traffic and your website is basically a ghost town? You’re not alone. The struggle to attract the right audience to your website is real (and tough, for that matter), and it often begins with the elusive task of putting together an SEO photography keywords list to fuel your portfolio’s rise to the top of Google rankings.

We’ve all been there — the sinking feeling when your stunning wedding photographs remain hidden in the vast digital abyss, and the initial photographer keywords you had in mind did nothing for your rankings.

But fear not! Because in this article, I will unravel the mystery behind keywords for photography SEO.

Now, here’s the exciting part: I won’t just leave you hanging, giving you vague promises or cryptic hints. Instead, I will show you a powerful arsenal of simple, efficient, and easy-to-use photography keywords generator tools that can help turbocharge your keyword research process and by extension, your online presence.

You don’t need to be a digital marketing guru or an SEO expert who can predict Google’s algorithms to use these tools. Nope. They’re straightforward, user-friendly, and designed specifically for business owners like you to easily find and curate a keyword list for photography within a matter of minutes.

From this step-by-step guide, you’ll learn:

How to find good SITE keywords for photography
How to make up a photography SEO keywords list for your BLOG
How to single out the most searched-for Google keywords for photographers

And more!

By the time you finish this step-by-step guide, if you follow my steps carefully, you will without a doubt have or be able to make a keywords database like the one below:

Throughout this guide, I will describe a case study of how I helped a wedding photography studio based in Chicago to build a database of wedding photography keywords for their site pages and blogs.

So grab your wetsuit, wear your fins, and dive into the depths of finding the best SEO keywords for photographers. By the end of this guide, you will have in your palms the power to transform your website traffic from zero to hundreds!

Remember, the key to success is in finding the best meta keywords for photography website pages, and that’s exactly what I’ll show you.

Let’s get started!

Where to find the best keywords for photography website pages

Finding good SITE keywords for photography

Before we get to the practical aspect, why is it important to enrich your site pages with photographer SEO keywords?

Here are a few reasons:

Connecting with your audience: Relevant keywords typically resonate with what users actively search for on the Internet. Hence, it bridges the gap between your content and their needs, bringing them to you.
Boosting organic traffic: Optimizing pages with the right photography-related keywords increases your chances of appearing in search results, driving more organic traffic to your website.
Optimizing conversions: Targeted photographer keywords attract the right audience — people who need your services, leading to meaningful interactions and quick conversions with your site visitors.
Increasing content quality: Crafting valuable content around particular keywords improves the quality of your content and ensures well-structured pages, thereby leading to better search engine rankings.

So the first thing we’ll be doing is extracting the top keywords for photographers to be used in site pages like Services, About, Contact, and others, and we’ll be extracting these keywords with the help of the Google Search Suggestions Finder.

The Google Search Suggestions Finder is designed to extract search suggestions from Google, Bing, Yahoo, and YouTube. After fetching the keywords, it also exports them into a spreadsheet automatically for easy access and usage.

Whether you need to find SEO keywords for wedding photographers or keywords for nature photography, this tool and the ones I’ll describe later on can help you find them in less than 5 minutes!

But quickly, what are search suggestions?

Search suggestions are auto-complete search terms that pop up when you start to type your search phrase into search engines:

Search engines suggest these phrases because they have a high search volume. So that makes it a good source of the best keywords for SEO for wedding photographer sites.

Setting up the Google Search Suggestions Finder is quite straightforward. The steps are outlined below:

Launch the Google Search Suggestions Finder's start page by clicking on “Start bot”:

Next, name your job and set a folder for it if you wish. I’ll name mine “Chicago search suggestion keywords: photography”:

Next, select your desired target region and language. I'm looking for the best keywords for photographers sites in Chicago:

Select the search methods you want the tool to adopt:

Next, set a desired search depth:

Now, select other search engines if you would love to extract their data too:

Next, input your keywords. You can input multiple keywords but each one must go on a new line:

Set up your notification options, making sure you tick “Attach results to the notification email”:

Finally, click on “Start this bot” to launch the Google Search Suggestions Finder into action:

And that’s it! You’ve completed the first step to making the best list of keywords for photography website pages.

Launching the bot into action also opens the “My Jobs” page to display something similar to this:

Now, you only need to wait a few moments for the bot to gather the top keywords for wedding photographers and export them into an Excel spreadsheet file.

Video guide

Here’s a short video walkthrough of launching the Google Search Suggestions Finder:

Results

Once the project shows “completed,” it means the Google Search Suggestions Finder is done collecting the data you requested:

From here, you can choose to run the project again or view the results online. You can also click on any of the icons in the red box to download the results extracted by the Google Search Suggestions Finder.

Opening the file on your computer should display the top free photography keywords list thus:

Tips

First, I’d recommend checking the search volume of the extracted keywords using the Search Volume and CPC Finder as described below before adding them to your photo keywords list.
Next, sort the results in descending order by the column “Volume.”
I recommend using the keywords with the highest volume in meta titles and headings for the best SEO results.
Also use the keywords with somewhat lower volume in meta descriptions and within texts on all of your site pages.
Read my comprehensive guide on the best Ahrefs alternatives for more site keyword research tips.

Making up a photography SEO keywords list for your BLOG

Nearly every successful business website has a blog because the blog is the best way to bring traffic to any website, and the amount of traffic a website gets is what determines its success.

Now guess what? Enriching your blogs with keywords in photography ensures that your website attracts a targeted demographic of the audience that is interested in your photography services.

One of the ways to find very good site keywords for photography is to check for what people are particularly searching for online and which questions are bothering their minds. To do this, we’ll be using the Google People Also Ask and Related Searches Exporter.

Here’s how to set up the Google People Also Ask and Related Searches Exporter to create a photo keyword list based on Google Search results for you:

Launch the Google People Also Ask and Related Searches Exporter's start page and name your job as we did for the previous bot.
Enter your search keywords into the field titled “Search queries”.

For this step, you can use either new keywords, or the keywords you used for the previous bot. If you opt for the second variant, just copy and paste the results from the previous extraction:

Next, select which snippet you wish to extract:

Set your custom options as needed:

Also, select your desired location for the search. Ideally, this should be the city or state you’re targeting. So mine is still Chicago:

Now you can start the bot and wait while it gathers your SEO keywords for wedding photography sites from Google widgets!

Video guide

Watch the video below to learn how to set up this tool (I’m starting to speak about the Google People Also Ask and Related Searches Exporter at 07:19):

Results

The results of this extraction should look similar to this:

Tips

I’d also recommend checking the search volume of these extracted keywords using the Search Volume and CPC Finder before adding them to your photo keywords list.
Use the questions that have been extracted from the “People also ask” widget and that have the highest search volume as blog topics (i.e. headings).
Use the keywords extracted from the “Related searches” widget in the blog body texts.
I’ll also recommend reading this guide on guest posting sites for technology if you are interested in guest blogging as well. The approach described in the guide applies to tech, photography and all other sites equally well. Guest blogging is simply a way to do PR for your business and it can bring loads of traffic and clients your way.

Singling out the most searched-for Google keywords for photographers

One final thing we need to do now is to pick the keywords with the highest search volume for use in this blogging strategy. In picking the best keywords for wedding photographers, go for those with a high search volume but low 1st position CPC.

Keywords for wedding photography having high volume means they are regularly searched on Google. Having low CPC means there are few to no other photography studios competing for these keywords.

Using the best photographer SEO keywords with high search volume and low CPC in SEO and advertising can grow your brand awareness as well as your customer base faster than you’d imagine.

For this step, we’ll be using the Search Volume and CPC Finder. This tool can fetch cost per click (CPC) and search volume data for keywords on Google in bulk.

Setting up the Search Volume and CPC Finder involves just one step, meaning that it won’t take you up to 10 seconds to get it over with:

On the Search Volume and CPC Finder’s start page, paste the keywords you’ve extracted so far into the field titled “Search keywords and phrases”. You can paste up to 100 keywords at once:

Now click on “Start this bot” and you’re done!

Video guide

Watch a quick video tutorial on how to use the Search Volume and CPC Finder:

Results

Once the Search Volume and CPC Finder is done running, you can download the results file and open it on your computer:

You can also separate the keywords into different groups where some go to the site pages and some to the blog:

Tips

First, you can check out competitor websites and analyze the keywords they use.
Next, analyze the columns titled “Search volume” and “1st position cost-per-click” to pick the best photographer SEO keywords with high volume and low bid.
Analyze the columns titled “Exact monthly clicks” and “Exact monthly cost” to understand which of the extracted keywords perform better.
Read my guide on finding the most popular interior design keywords for another example of this bot usage. The strategy described applies to photography sites just as well.

Free trial for the photo keyword tool kit

At this point, I am quite certain that you’re already wondering how much these tools will cost you to curate a wedding photography keywords list.

Well, it will blow your mind to find that using all these tools combined is probably the most affordable investment you can make in your business.

In fact, finding SEO keywords for wedding photographers with the help of these automation software tools will cost you less than you’d pay for a cab to a wedding venue, and yet their benefits are even more enormous!

The best part of it now is that we are offering you 7-day free access to all the tools on Botster that starts immediately if you open your Botster account right now!

This means that you gain unrestricted access to the dozens of tools available on Botster for the next 7 days and you can quickly build a wedding photography keyword list for your website!

So don't delay any further. Seize this opportunity right now and get started extracting keywords for your photography business website today!